Remote Team Transformation at Buffer

{"company":"Buffer","sections":[{"label":"Situation","title":"The problem","body":"Buffer, a fully remote company with around 85 employees, faced a stagnant project completion rate of just 60% on time, causing client dissatisfaction and risking revenue. With a backlog of 15 overdue projects and mounting pressure from clients, they needed a solution that could enhance collaboration across their distributed teams."},{"label":"Decision","title":"What they did","body":"Instead of implementing more strict deadlines or work hours, Buffer introduced a bi-weekly, cross-departmental brainstorming session to discuss ongoing projects. This allowed team members from different functions to share insights and offer solutions, fostering a culture of critical thinking and collaboration."},{"label":"Outcome","title":"The result","body":"Within three months, Buffer increased its project…

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